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Healthcare / Association

190+ Episodes a Year

How the American Society of Clinical Oncology runs a multi-show podcast portfolio at enterprise volume — without an in-house editing team.

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The Challenge

ASCO is the world's leading professional organization for oncology, and its publishing department runs multiple podcast series — including ASCO Daily News and the ASCO Guidelines series — as a core member benefit. The catch: medical content carries zero tolerance for error, every episode passes through editorial approval, and the calendar doesn't wait. Some weeks bring conference coverage with same-week turnarounds.

At 190+ episodes a year, this isn't a workload you solve with a freelancer marketplace. ASCO needed a production partner that could plug into its own systems — its SharePoint libraries, its multi-stakeholder review process, its annual budgeting cycle — and deliver identical quality on episode 1 and episode 190, year after year.

The Solution

Podigy operates as ASCO's embedded production team, working inside the client's own workflow instead of forcing a new one.

  • One dedicated editor across the full portfolio — same person, every episode
  • Delivery straight into ASCO's SharePoint libraries, matched to its file conventions
  • Editorial-approval loop built into the process: edit, review, approve, publish
  • Same-day transcript delivery when an episode is on a tight posting window
  • Managed recording infrastructure, so remote guests sound studio-grade
  • Flat per-episode pricing that maps cleanly to association budget cycles
ASCO Daily News podcast artwork

The Results

190+

Episodes per Year

Across multiple series

Multi-Year

Partnership

Renewed budget after budget

Same-Day

Transcript Turnarounds

When posting windows are tight

1

Dedicated Editor

Not a rotating bench

What Made It Work

We Fit Their Workflow

Enterprise clients don't adopt a vendor's process — the vendor adopts theirs. Podigy delivers into ASCO's SharePoint, follows ASCO's naming conventions, and routes every episode through ASCO's editorial approval before anything publishes.

Consistency at Volume

The dedicated-editor model is what makes 190+ episodes a year possible. One editor who knows the shows, the hosts, the pronunciation of every drug name, and the house style — so quality doesn't reset with each episode.

Built for Budget Cycles

Associations plan annually. Flat per-episode pricing at 20, 50, or 100+ episode volumes means ASCO's team can budget a full year of podcasting in one line item, with no surprises mid-cycle.

Publishing at Enterprise Volume?

Book a 30-minute strategy call. We'll show you what a multi-show production partnership looks like for your organization.